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Transforming Fuel Retailing Across Nigeria
04.07.2017
Following the strategic partnership earlier sealed between Interswitch, Africa’s leading integrated payments and transaction switching company and EVSL, developers of FuelVoucher (fuelvoucher.com.ng) in 2015, the distribution network of the electronic fuel purchasing solution has been further broadened considerably in further partnership with 3 of the leading downstream oil marketing firms, OVH Energy Marketing, Forte Oil & RainOil in Lagos.
These partnerships were recently signed at a media event in Lagos involving key executives from Interswitch, EVSL, OVH and Forte Oil. Speaking at the ceremony, Mrs. Olaposi Williams, acting CEO OVH Energy Marketing stated that, “as a customer-focused organization, we are excited about this initiative as we are constantly seeking new opportunities to provide innovative solutions that offers convenience, flexibility and security for our consumers. She further said. “With the fuel voucher, our consumers can make purchases with ease at key Oando filling stations nationwide.”
Also speaking on this progressive milestone in the life-cycle of the solution, Interswitch’s Divisional CEO for Industry Vertical Markets, Chinyere Don-Okhuofu explained the rationale driving Interswitch’s partnership with Fuelvoucher, as well as the tremendous potential for accelerating distribution of the service offered by the alignment with 2 of the leading downstream marketing organization is Nigeria. According to her; “As a business focused on providing products and services that are highly tailored to the African market, Interswitch has partnered with EVSL to launch this initiative in line with our desire to develop innovative payment products and services, facilitate transactions and strengthen the CBN cashless initiative. Following this alliance, FuelVoucher’s online and mobile fuel purchasing systems have been integrated with PoS terminals deployed by Interswitch to service stations across the country.
Commenting, CEO of EVSL added that “This initiative will allow consumers to make payments for petroleum products on all Interswitch payment channels including Quickteller, ATMs and Mobile, and vouchers can be redeemed at every petrol station with the Interswitch PoS. As a result, anybody can easily buy fuel, gas or kerosene on-the-go via the FuelVoucher mobile app at any time of the day and FuelVouchers can be remotely sent to friends, family, domestic staff or drivers with ease”.
Essentially, the solution will also enable petrol stations around the country run overnight by mopping up cash and accepting Fuel Vouchers thereby eliminating cash handling costs and risks. Because everything is automated and electronic, establishments no longer need to print paper vouchers with associated costs and reconciliation headaches. Corporate customers can also broaden their loyalty point’s redemption options to include Fuel Vouchers, and they can also easily manage and control fuel purchase with analytical insights to help in fleet management. This partnership further buttresses the industry leading position of Interswitch on the attainment of a cashless Nigeria through the innovative use of technology.
The fuelvoucher solution is currently available across OVH and Forte Oil stations in Lagos, with aggressive plans for national coverage before the end of 2017.
L–R: Founder FuelVoucher, Emewulu Chimezie;, Head Sales, OVH Energy Marketing, Babafemi Olabiyi; Divisional CEO for Industry Vertical Markets, Interswitch, Chinyere Don-Okhuofu; and Head, Corporate Communications, OVH Energy Marketing, Seun Adeosun, at the official signing of strategic partnership on fuel retailing across Nigeria in Lagos recently.
L–R: Founder FuelVoucher, Emewulu Chimezie; Head, Corporate Communications, OVH Energy Marketing, Seun Adeosun; Divisional CEO for Industry Vertical Markets, Interswitch, Chinyere Don-Okhuofu; and Head Sales, OVH Energy Marketing, Babafemi Olabiyi, at the official signing of strategic partnership on fuel retailing across Nigeria in Lagos recently.
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